PlantSense, makers of USB plant sensor EasyBloom, received 2.5 million dollars in funding from Gabriel Venture Partners in June of 2008. Gabriel Venture Partners is an early stage venture capital firm based in the Silicon Valley. Jim Long represents Gabriel on PlantSense’s board of directors.
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CES Gadgets: USB Plant Sensor EasyBloom VIDEO
The seed idea for USB Plant Sensor Gadget EasyBloom
PlantSense was dreamed up not by a career horticulturist nor an environmental enthusiast. Rather, inspiration struck a guy who always liked plants but has killed more than his fair share of them. As Matthew Glenn sat in his hairdresser’s chair, he noticed a couple of plants dying in a perfectly sunlit bay window and asked what was wrong with them given what seemed to be the ideal location for them. “No matter what plants I put in that window, they die,” bemoaned the stylist.
As the scissors pruned Matt’s hair, inside his head visions for a new product were beginning to sprout. What if there were a device that could read all the environmental information relevant to any plant in any location? What if that gadget could then apply algorithms from botanists to recommend plants suited for those conditions? Matt’s background in technology product development cross-pollinated with his desire to solve problems and enabled him to turn this “what if” into a blossoming company: PlantSense.
Amazon » USB plant sensor EasyBloom