Eco-Friendly Apparel by Timberland: Earthkeepers Greener Clothing Line
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Recycled and earth conscious Earthkeepers™ footwear and apparel are made with a smaller environmental footprint than Timberland’s other products. The product line uses materials like recycled PET, organic cotton and leathers that come from a tannery that received a silver rating for its reduced energy use, reduced waste, and quality water treatment. Timberland’s website indicates the specific type and amount of earth-friendly materials as well as manufacturing processes used.
This graphic indicates that one or more major components (i.e. fabric, lining or upper) contain at least 50% eco-friendly recycled (PET), the plastic used to make soda bottles. While it’s a fantastic start to reduce and delay any precious resource’s permanent trip to the landfill, we’re eager to see the company truly close the eco-loop by achieving a post-sustainable (i.e. susty) cradle-to-cradlesque manufacturing and consumer return process similar to the type Patagonia has bugun to offer.
Says Timberland’s marketing materials:
Earthkeepers™ footwear and apparel best represent our environmental values in action.
As a company who’s bread is buttered by consumers enjoying its products in nature’s elements, we have every confidence Timberland’s enviro values in action will get better and better.
Click photos to enlarge »
Eco-Friendly Apparel by Timberland: Earthkeepers Organic Cotton T-Shirt
Eco-Friendly Apparel by Timberland: Earthkeepers Chukka Boot with Recycled Materials
Eco-Friendly Apparel by Timberland: Earthkeepers Organic Cotton Canvas Jacket
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