Coen Bros Clean Coal Media Coverage Contest: Top 10 List, and the winners is… VIDEO
Anatomy of a Green Pitch: Fighting Coal-Fired Fire with Carbon Free Fire
Last week, The Reality Campaign via the Coen Brothers deployed a corrective on coal industry practice, specifically, a salvo in the form of a satirical commercial aimed at countering the “clean coal” misinformation junket that’s been promulgated for some time now. As the gloves came off in this battle of the marketing campaigns dueling for the minds, and one would now argue hearts, of the American people, a conference call brought together journalists and bloggers (transcript) to hear from Reality Coalition Spokesman Brian Hardwick and Sierra Club National Coal Campaign Director Bruce Nilles. Below you will find our top-ten list of the fruits of that call as well as a BEHIND THE SCENES VIDEO SNEAK PEAK ofthe Coens shooting the Reality Campaign’s next ad.
#10. NYT – Green Inc.: The Coen Brothers Do Clean Coal
The Times in venerable (think “dysfunctional”) journalistic tradition (think “half unconscious”) snipes at Obama in its opening sentence salvo of its post with “Even as President Obama continues to push for development of “clean coal” The Times, as are many of us who have the jitters about the planet’s energy future, fails to recognize the genius of the Obama M.O. A modus operendi demonstrated countless times throughout the campaign as well as during the debates. Full Huffington Post full exegesis here.
#9. See how the clip is fairing on the laugh-o-meter over at Funny or Die »
This just kina misses the point. We luvs some effective, political satire, but the context of this site just strips the the message. Then again, exposure is exposure…
#8 AP & Others: Coen brothers take aim at `clean coal’ in TV ad
Similarly, AP’s rendering of this story is about as lively and insightful as the read-out-loud computer voice of Amazon’s Kindle 2. (You can hear Kindle’s diction in this video about 1 minute in) But kudos to all for disseminating the message.
AP users & aggregators:
Access Hollywood | Los Angeles Times: The Coen Brothers Talk Dirty | Grist: Coen for broke | EcoWonk: Coen Brothers Clean Coal TV Ad | Ecorazzi: Coen Brothers Tackle Clean Coal Myth With New Commercial | The Coen Brothers Take on Dirty Clean Coal | Osocio | Denver Egotist



















































































Pingback by Top Ten Media | Top Social Media Optimization on 13 July 2010:
[...] Ten Media "Top Ten Media" image from: http://susty.com/coen-clean-coal-media-coverage-contest-top-10-list-winners-video/ "Top Ten Media" on TwitterRT @HellenMegens: Social media technology is teaching us to be human [...]